Director Media Pricing and Yield Analytics
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Director, Media Solutions Pricing and Yield Optimization
If you love data, thrive in solving complex cross-functional problems, and are looking for an amazing opportunity to lead a team that drives material impact to Expedia’s growing digital advertising business, we have a great role for you.
Every week millions of travelers browse Expedia Group’s websites which offers huge opportunities for our network of partners to market to a wide audience of travelers. In Media Solutions Yield, we leverage our analytical skills and business acumen to maximize the revenue potential of our onsite media through pricing and inventory optimization. We are collaborative, dynamic, continuously improving, and have fun while we do it. We interface directly with products, operations, finance, and sales which gives us excellent visibility into opportunities, how they are interrelated, and how we can best solve them. We are self-starters always looking for new ways to maximize the value from the vast data available to us and build tools to help our operations, product, and sales teams be more productive.
We are looking for a leader who can drive impact with their analytical skills and seamlessly collaborate across the business to fuel continued growth in Media Solutions.
What you'll do:
Own and evolve the pricing strategy and implementation for Expedia’s digital advertising business, optimizing for overall monetization
Define and manage processes designed to effectively manage onsite ad inventory and pricing modifications
Create and implement pricing strategies for audience extension and other externalized media products
Lead a high-performing team of analysts and data scientists to develop tools, data products, and insights around performance metrics like revenue, inventory availability, pricing, and monetization
Leverage your analytical and interpersonal skills to partner with sales, product, operations, and other teams to solve complex business problems
Own the forecasting and continuous improvement in accuracy of display ad inventory, working with vendor partners and internal stakeholders
Educate sales teams on yield techniques and tools to help match advertiser demand with the optimal ad supply available
Lead a culture that values high quality delivery of insights and continuously improve the organization’s level of expertise and impact on business performance
Promote a “one-team” mentality that encourages ownership and collaboration around technical and customer problems irrespective of organizational boundaries
Maintain a strong understanding of ad platforms, data sources, operational and sales workflows to develop data-driven recommendations that improve yield and team efficiency
Instill best practices for guiding internal teams to manage and monitor campaign delivery risk
Who you are:
5 to 7 years of digital advertising, pricing, revenue and/or yield management experience
Bachelor’s or Master’s in economics, mathematics, statistics, computer science or related field; or Equivalent related professional experience
4+ years' experience leading analytics, finance, or data science teams, ideally in a global capacity
Deep familiarity with advertising platforms such as Google Ad Manager and order management systems (AdBook)
A leader who can distill down complex problems and work hands-on with your team to solve them
Excellent quantitative skills with an ability to influence and guide senior leadership by storytelling with data
Strong interpersonal and talent leadership skills, including identifying and developing high-energy talent in the field of analytics / data science
Experience leading complex programs and influencing in a global, matrixed environment
Able to evaluate and making recommendations across opposing and equally critical business needs
Experienced in SQL, Python, statistics, machine learning methods, and business intelligence tools (Tableau, Looker)
About Expedia Group
Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.
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Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.
United States - Texas - Austin
ID # R-77946-1
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