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Expedia Group’s Global Marketing Communications team is dedicated to developing and executing innovative and effective global marketing across our family of brands. Within this organization, the Creative team is Expedia Group’s center of creative excellence, and is responsible for developing high-impact, iconic and culturally relevant creative for consumer marketing, content, and experiences across TV, OOH, social, experiential, and more. As a Senior Copywriter, you will play a critical role in defining our creative strategy.
What you’ll do:
Conceive and execute campaigns, produce creative assets, and develop ideas for how our brand's value propositions, and positioning come to life
Partner across the company - with brand strategists, product and technology professionals, producers, customer engagement specialists, and more - to develop a deep understanding of our brands
Lead and own work, and formulate and develop breakthrough concepts and ideas
Concept, script, develop and evolve tone for multiple campaigns at a time
Understand and appreciate the importance of strategy, and ensure that all ideas are on brief
Handle all facets of production and post-production with minimal supervision
Work with all disciplines to deliver projects of creative excellence on time
Demonstrate strong presentation skills, both internally and externally
Who you are:
7+ years as a Copywriter in agency or in-house environments; experience with global lifestyle or cultural-impact brands preferred
Multi-faceted in developing ideas and assets across all platforms and channels
Deep craft experience in your creative field with a highly developed ability to develop strategic thinking and write creative concepts that result in compelling campaigns and creative work
Production experience and ability to handle different types of productions
Expert in writing long and short form
Ability to work independently
Collaborative and team-oriented with proficiency in working with members of all different departments
Excellent communication and presentation skills for effective communication with clients, internal team, and management
Portfolio or samples of work demonstrating smart, brand-building ideas and executions
Loving travel is always a plus
About Expedia Group
Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.
© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.
United Kingdom - London
ID # R-78893
Job Accommodation Requests
At Expedia Group, we're committed to providing an inclusive and accessible recruiting experience for candidates with disabilities. If you require an accommodation or adjustment for any part of the application or hiring process, please let us know by completing our Accommodation Request form.