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Sr B2B Web Product Manager

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Are you passionate about building amazing B2B web experiences and ready for your next challenge? Expedia Group is a phenomenal place for outstanding people who share our passion for tech and travel! We’re looking for a Senior Website Product Manager to be part of a rapidly growing Digital Experience Team, leading our website consolidation, build, maintenance, and optimization initiatives.  You will be leading the creation of compelling website experiences that attract, inspire, engage, and convert prospective partners and grow existing partners. . This role requires a high level of collaboration with multiple stakeholders and teams to plan and deliver seamless web experiences across the customer journey. 


What you will do: 

  • Serve as lead product owner of all our B2B sites, understanding needs of the business, partnering with internal teams to develop site & content strategy, then translating those into specifications for execution across appropriate teams. 

  • Develop the product roadmap that advises a prioritized design and development plan. 

  • Be the resident subject matter expert on all things AEM, how we have it implemented, and serve as point of contact for other technical teams within Expedia Group 

  • Lead, mentor and manage a team of front-end & back-end AEM developers and web authors and web optimization specialists. 

  • Work with business leadership, collaborators, and analytics teams to create content and audience experience strategies - ensuring alignment across all teams. 

  • Drive continuous improvement, optimization, audience conversion, and language/feature expansion. 

  • Develop a deep understanding of our site visitors through data, insights, and cross-functional partnerships (Analytics, Engineering, and Consumer Insights) and use those insights to inform site strategy. 

  • Leverage personalization capabilities to create digital experiences aligned to audiences and channels and establish systems of governance, standards, technical requirements, and define resources needed to implement site strategies. 

  • Drive continuous performance improvement through the development of an ongoing experimentation roadmap aligned to short-term and long-term opportunities. 

  • Maintain transparency with task/project status reporting and regular communication 

  • Create standard operating procedures (SOPs) for all website work and maintain all documentation related to the website(s) on the internal Confluence site 

  • Own measurement and reporting on website performance 

What you bring: 

  • Bachelor’s degree; or equivalent related professional experience 

  • 8+ years’ experience leading integrated web strategy and development programs, particularly in system architecture and translating business and marketing ideas into technical concepts. 

  • Excellent leadership skills with experience managing web developers, authors and other specialists at varying career levels. 

  • Rich work history creating content in and leveraging Adobe Experience Manager (AEM) and well-versed in the technical aspects of running a website, UX, SEO, domain management, HTML/CSS/JavaScript.

  • Demonstrable skills relating to web development such as creating information architectures, performing useability & accessibility reviews, creating user experience flows, etc. 

  • Ability to personally lead/manage large scale projects across multiple workstreams and disciplines, coordinating dependencies and aligning outcomes. Proven experience managing large projects in a timely manner. 

  • Web program/production experience in an agency environment or a history of enterprise level web management 

  • Experience defining and driving User Acceptance Testing 

  • Understanding of SEO and web analytics best practices 

About Expedia Group 

Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®,®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®,™, and Expedia Cruises™.  

© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is The official website to find and apply for job openings at Expedia Group is

Expedia is committed to creating an inclusive work environment with a diverse workforce.   All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.
  • United States - Texas - Austin

  • Technology

  • Full-Time Regular

  • 11/21/2022

  • ID # R-76804-1

Job Accommodation Requests

At Expedia Group, we're committed to providing an inclusive and accessible recruiting experience for candidates with disabilities. If you require an accommodation or adjustment for any part of the application or hiring process, please let us know by completing our Accommodation Request form.