Dimitar Todorov’s journey at Expedia Group is a testament to the power of growth through change. Over the past 5.5 years, he has progressed from Associate Market Manager to Area Manager, embracing new challenges and leadership opportunities along the way. Dimitar shares how internal moves have shaped his career and what he’s learned from stepping into the unknown.

Dimitar Todorov | Area Manager, Travel Partnerships and Media | Chicago, IL

What inspired you to make an internal move?

I’ve always been driven by growth—both professionally and personally. I’m motivated by progress and by getting comfortable with being uncomfortable, because that’s where I’ve learned the most. At Expedia Group, I saw new paths to explore and opportunities to stretch myself, so I went for it.

How did you navigate the transition between roles or teams?

I approached each new role with curiosity and humility. I avoided assumptions, asked questions, listened carefully, and stayed open to learning what I didn’t yet know. It wasn’t always easy, but taking feedback seriously and having a plan for improvement helped me move forward.

What new skills or experiences have you gained?

This journey has taught me how to handle difficult situations and make quick decisions in uncertain moments. I’ve learned to work with a wide range of people, which has deepened my understanding of the business and how to support my team. I’ve also developed the ability to stay balanced under pressure and focus on what the team needs most.

How has this move helped shape your career goals?

When I moved from San Francisco to Chicago and stepped into a leadership role, I had doubts. I questioned whether I could help my team succeed and make a bigger impact. Over time, I realized that by helping others grow, I could create a greater positive effect—and now I’m focused on continuing to grow as a leader.

How did your manager or team support your development?

I’ve been fortunate to work with managers and teammates who genuinely care about my development. They encouraged me to try new things, supported me through challenges, and offered valuable advice and perspective. I’ve learned a lot just by observing how they lead and support others.

What makes Expedia Group a great place to grow your career?

There are so many ways to grow at EG—whether it’s through a new role, mentorship, or joining a new project. The culture here encourages you to seek out challenges and embrace change. Even when I wasn’t sure what was next, I knew I had the support to figure it out.

What advice would you give to someone considering an internal move?

Go for it—even if you’re not sure you’re ready. You might surprise yourself with what you can do. And even if it doesn’t work out, you’ll learn a lot in the process. Keep looking for ways to grow, ask questions, and don’t be too hard on yourself if you don’t get it right the first time.

What are you most proud of in your journey so far?

I’m incredibly proud of what my team has accomplished—like being the top revenue-producing team in North America for 2024. Seeing so many team members get promoted has been especially rewarding. I was also honored to be named North America’s Leader for Q1 this year, and I’m excited to keep building on that momentum with my team.

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