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Senior Content Designer

At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business.


Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.

Senior Content Designer, Fintech


You'll lead content strategy and content design for the end-to-end fintech experience across all Expedia Group brands and lines of business, giving travelers clarity and confidence in how they pay, manage, and protect their money when they travel.


This role is a great fit if you:

  • Map content journeys from first tap to resolution, using strong writing craft and systems thinking to create voice, patterns, and frameworks that scale.

  • Focus on the real problem (not just a preferred solution), welcome critique, and bring strong rationale to your work, grounding decisions in research, data, and AI-powered tools to keep raising the bar for travelers and the team.

  • Challenge the status quo when customer outcomes can be better, and collaborate closely with design, product, and engineering to turn complex financial concepts into clear, trustworthy shipped experiences.

In this role, you will:

  • Lead end-to-end content design across Expedia Group brands, from clarifying problems and mapping journeys through resolution to delivering production-ready content and UX copy.

  • Apply ML- and AI-first thinking to design intelligent, personalized content across journeys and states, safely integrating AI/ML-enabled solutions that improve outcomes for travelers and the business.

  • Define and evolve product voice and tone, governing content in the brand style guide and design system so it scales across brands, platforms, and breakpoints.

  • Grow the design system by contributing content patterns, taxonomy, and documentation that improve quality, speed, and consistency across lines of business.

  • Ground content decisions in research and data, using experimentation, content testing, and metric analysis to validate choices, measure impact, and drive iterative improvement.

  • Apply strong information architecture, accessibility, and inclusive-design principles, partnering with design, engineering, and product to ship resilient experiences and challenge the status quo when traveler outcomes can be improved.

Minimum Qualifications

  • Bachelor's degree in Design, English, Communications, Journalism, Information Systems, HCI, or a related field; or equivalent practical experience in content design or UX writing.

  • 7+ years as a Content Designer, UX Writer, or Content Strategist delivering user-centered digital products, with ownership of end-to-end content for features or workflows.

  • Proven ability to independently drive content strategy within a product area or customer journey, collaborating with design, product, and engineering to ship to production.

  • Experience designing content for complex, multi-step journeys or multi-surface experiences (web, mobile web, native app) within a large-scale or multi-domain ecosystem.

  • Track record of influencing roadmaps through content insights, using research, experimentation, and metric analysis to drive improvements, measure impact, and articulate clear rationale for content decisions.

  • Strong skills in content strategy, information architecture, and writing for digital products, including detailed content specifications that support implementation.

  • Experience evolving and contributing to design systems, including reusable content patterns and voice-and-tone guidelines.

  • Proficiency using AI tools and agents in day-to-day content workflows to drive efficiency across exploration, drafting, localization, and handoff.

Preferred Qualifications

  • Experience planning and executing user research or usability evaluation, and applying research and product data to refine content within a product team.

  • Demonstrated ability to work with technical partners on constraints, edge cases, and system behaviors, including content for data-rich interfaces, recommendations, or personalization at scale.

  • Experience designing AI-driven content experiences (intelligent suggestions, automation, or conversational interfaces) and safely operating AI/ML-enabled content solutions in real-world products.

Accommodation requests

Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at https://expedia.service-now.com/askeg?id=job_accommodation.


About Expedia Group

Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease.


Important notice

Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never share sensitive personal information unless you are confident of the recipient. Expedia Group does not extend job offers via email or messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official place to find and apply for roles is https://careers.expediagroup.com/jobs/.


Equal Opportunity

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
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This job is located in Gurgaon, Haryāna. Candidates can explore additional roles in Gurgaon, Haryāna and surrounding areas using the job search tool. This role is based in Gurgaon, Haryana, India where Expedia Group teams focus on technology development, partner engagement, and operational support for our global travel platform.
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