Brand Integration Manager
United Kingdom - London
ID # R-85775
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Brand Integration Manager
Expedia Group’s Global Marketing Communications team is dedicated to developing and executing innovative and effective global marketing across our family of brands. Within this organization, the cross-brand group is responsible for setting the strategic approach and execution for campaigns that touch all our brands.
We are seeking a Senior Manager of Brand Integration for our Content + Editorial team. The C&E team’s core function is to operate as a team of creative directors, writers, journalists, commissioners, and editors, to establish authentic, ownable, creative editorial content at key moments across the traveler journey.
We're looking for an enthusiastic person with a brand and content marketing background who can manage and execute projects as part of this team. This position requires a self-motivated, flexible individual with strong communication and leadership skills.
The role will work cross-functionally, bringing together teams from across Expedia Group from strategists, creatives, producers, comms planning, brand leads, media, international, product and partners. A high degree of cross-collaboration is needed across organization is needed, and the successful candidate will excel at relationship building.
What you’ll do:
Manage and execute content marketing, social, and editorial focused projects and campaigns, across a range of digital channels (blogs, social, app)
Manage brand work streams with support from our creative partners
Drive communications for ensuring creative objectives are well defined and appropriately carried out
Partner with Business Marketing, Brand Integrations Director, and internal collaborators to act as a key point of contact and integration with the creative communications group
Provide leadership to brand integrations leads, team of CD’s, producers, and strategists to plan, lead and implement marketing communications efforts
Partner with International teams on campaign execution
Lead key workstreams across the creative process from inception to completion
Partner with Creative Team on creative review process
Ensure brief and creative review objectives are delivered
Support budget management at an annual and quarterly basis in partnership with production
Who you are:
An integrator, someone who can lead and motivate teams around a key idea
You have strategic and critical thinking skills; ability to see the “big picture” while also diving into details
Someone with excellent visual storytelling and speaking skills who can communicate effectively, concisely, and tailor a message appropriately
Adept at using data to make appropriate decisions on trade-offs and prioritization
Resilient and constructive when faced with change, able to shift approaches when needed in response to unexpected events and circumstances
Well organized and detail oriented
Ambitious personality who is open to helping with any task
Ability to work under pressure and deadlines
About Expedia Group
Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.
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Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.
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