Senior Manager, Comms Production
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Senior Manager, Comms Production
Expedia Group is looking for a driven and ambitious self-starter, who will be a critical part of delivering our industry-leading traveler communications! With focus on the traveler journey, we are looking for someone with excellent analytical, project management, and communication skills.
We are seeking someone who is highly innovative and will champion change, working on targeted, engaging communications across Email, In-Product, Push, and SMS. You will take ownership of working directly with our wider teams (including MarTech, Legal, and Creative) to deliver relevant and informative communications, as well as working directly on the campaign platform.
What you'll do:
This is a Senior Manager role, with a focus on CRM campaign delivery and execution and involves working with, where appropriate, Product, Engineering, Segment Marketing and other teams
Manage and organize multiple teams within the CRM Segment Marketing Production pod
Determine team strategy to accomplish goals
Impact functional strategy and roadmap and assign production deliverables for email, push, sms and in-product to pod teams
You’ll be accountable for the delivery of traveler communications with a heavy emphasis on customer segmentation, testing & UAT, as well as technical execution.
Work across multiple brands within the Expedia Group portfolio collaborating with multiple teams and managing multiple stakeholders
Define the cadence for team meetings, standups, or other ways for the team to share status updates for deliverables and stay connected on initiatives
Ensure audience segments are built with accuracy and work with partner teams such as CRM Tech Ops, Product and Engineering to validate audiences
Work directly with CRM Tech Ops and Product partners to resolve pre/post campaign issues as they arise
Monitor team performance and ensure campaigns are delivered without errors, on time, and within agreed SLA timelines
Identify and prioritize product and capability enhancements, and inform Segment Marketing teams on the availability of product capabilities and features
Input into the Segment Marketing planning process by reviewing production briefs, assessing feasibility and managing resource capacity
Develop quarterly production roadmap, communicating those plans to the supporting production teams, leadership team and Segment Marketing teams
Adapt and make decisions as needed to adjust the quarterly production delivery plan to ensure key campaigns are prioritized
Who you are:
Bachelor’s or Master's in Marketing, Business, or related field; or equivalent related professional experience
At least 6-8 years' experience in a hands-on email / digital marketing role, with 3+ years’ experience managing a team
Experience managing and leading large scale, global CRM projects
Solid experience managing the execution and delivery of complex campaigns from build to launch, including email, app Push, and landing page, setting up audience segments, UAT, campaign scheduling and monitoring
Experience working with Salesforce Marketing Cloud, plus working knowledge of SQL and AMPscript, HTML/CSS
Experience working with a technology platform and technology teams
Strong analytical skills and experience with multivariate testing
Demonstrable attention to detail in dealing with complex projects and time-sensitive initiatives
Jira, Tableau, or other email marketing and campaign management tools
Knowledge of customer databases, loyalty programs and/or travel industry experience a plus
#LI-LB1
The total cash range for this position in Austin is $146,000.00 to $204,500.00. Employees in this role have the potential to increase their pay up to $233,500.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.
Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership.View our full list of benefits.
About Expedia Group
Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.
© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.
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United States - Texas - Austin
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Marketing
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Full-Time Regular
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03/23/2023
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ID # R-79483
Job Accommodation Requests
At Expedia Group, we're committed to providing an inclusive and accessible recruiting experience for candidates with disabilities. If you require an accommodation or adjustment for any part of the application or hiring process, please let us know by completing our Accommodation Request form.